Course curriculum

    1. Lesson Overview

      FREE PREVIEW

    2. Introduction to Crisis Management

      FREE PREVIEW

    3. Stakeholder Analysis Assignment

    1. Lesson Overview

    2. Human Dignity and Ethics in Crisis Responses

    3. Assignment: Biblical Themes and Crisis Communication

    1. Lesson Overview

    2. Crisis Preparation

    3. Crisis Case Study Analysis

    1. Lesson Overview

    2. Crisis Recognition

    3. Application: Crisis Situation Analysis Activity

    1. Lesson Overview

    2. Crisis Response

    3. Application: Crisis Plan and Communication Strategy

    4. Course Evaluation

About this course

  • $30.00
  • 0.5 hours of video content
Every organization will face a crisis at some point.

Understanding how to communicate with your key audiences is critical to successfully navigating a crisis situation. In comparison to the reactive communication habits that many organizations resort to during a crisis, How to Communicate in a Crisis highlights the powerful approach of developing strategic communication before, during, and after a crisis. Join Dr. Carolyn Kim as she guides you through the fundamental principles of Crisis Communication.

During this course, you will learn how to:

1. Design and launch a healthy communication environment
2. Maintain this healthy communication environment
3. Craft a crisis communication strategy plan for your organization

Course Author

Carolyn Mae Kim

Carolyn Mae Kim, Ph.D., APR, is an award winning scholar, educator and public relations (PR) professional. She currently serves as an assistant professor at Biola University and she has a background working with global charities and national non-profits, developing creative PR and marketing campaigns. Her research interests include credibility, digital strategy, social media and PR education.

About the Provider

Division of Communication |
Biola University

Biola University's Division of Communication exists to prepare students to become effective communicators, leaders and influencers who can meet today’s challenges and develop employer-impressing skills that are in demand across career fields — from marketing to media, from medicine to ministry, and everything in between.
Learn more about the School of Education!
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Frequently Asked Questions

  • How long will it take for me to complete this course?

    Each lesson is designed to be completed in 3-4 hours, depending on how deeply you engage with the lectures and the course assignments.

  • Will I be able to interact with the professor(s) during the course?

    Since this is a completely self-paced course, you will have no interaction with the professor during this course.

  • Will I need to purchase any additional materials?

    To complete the assignments in this course, you will need to purchase the following books: 1. Crisis Ready: Building an Invincible World in an Uncertain World by Melissa Agnes 2. Ongoing Crisis Communication - Planning, Managing and Responding by W. Timothy Coombs: Communication 3

Discover your potential, starting today

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